360° Campaigns: Develop cohesive brand engagement across platforms with integrated messaging.

Brand Voice & Copy: Create authentic, resonant brand voices that connect with target audiences.

Brand Development: Build strong brand identities with foundational brand books outlining vision, voice, and values.

Photo & Video Direction: Lead visual storytelling through strategic, brand-aligned content.

Narrative Storytelling: Craft emotional connections with narrative-driven brand experiences.

User Research & Market Analysis: Conduct qualitative and quantitative research to define user challenges and opportunities.

Personas & User Journeys: Create user personas and map out journeys to inform design decisions.

Prototyping & Testing: Build wireframes, prototypes, and conduct user testing to iterate on design solutions.

Product Management: Manage the full design cycle, from ideation to iteration and feedback loops.

Market & Trend Research: Analyze trends and competition to guide product development.

Design & Development: Lead product innovation with strategic design, sketching, and CADs.

Technical Specs: Prepare production-ready tech packs, manage fittings, and oversee pre-production samples.

Full-Cycle Management: Manage product testing, iterations, and final production.

Market Analysis: Identify market gaps and trends to inform design and business strategy.

User-Centric Approach: Leverage insights from research to build innovative, user-focused products.

Strategic Alignment: Align brand and product strategy to deliver cohesive creative solutions

Itnclusive Design: Prioritize diversity by designing for all body types, abilities, and backgrounds.

Global Perspective: Utilize cross-cultural experiences to create designs that resonate with diverse audiences.

Empathy-Driven Leadership: Foster inclusive team environments through empathetic communication and collaboration.

Human-Centered Design: Drive design with a focus on user needs, ensuring relevance and functionality.

Responsive & E-Commerce Design: Build web and mobile experiences with seamless navigation and user engagement.

Wearables & iOS Design: Develop intuitive, market-ready designs for digital and physical products.

Team Management: Empower and manage creative teams, balancing creativity with timelines and budgets.

Cross-Functional Collaboration: Lead global teams across product development, sourcing, and project management.

B2B & B2C Focus: Develop strategic solutions for both business and consumer needs.

Design Tools: Adobe Illustrator, Photoshop, XD, Sketch, Figma, InDesign, Axure.

Project Management: Slack, Jira, Miro, Shopify, Squarespace, Microsoft 365, Prezi, Canva.

English (Native)

Gujarati, Hindi (Fluent)

Spanish (Intermediate)

International Charades (In a pinch!)